A futuristic fashion figure in a vast desert, representing the new, disrupted landscape for luxury brands. An image for our expertise in DTC fashion strategy and modern marketing.

Fashion, Luxury & Beauty

Everything You Could Want

Identity Solutions

Activate your loyal followers and recruit new consumers with our Fashion Luxury Beauty Identity Solutions strategies and performance buying.

Content X Media

Paid Media is nothing without influencers, celebrities, and public relations. Mercury and Helios Media combine to create content for all media touchpoints.

Commerce Anywhere

Omnichannel targeting from social to ecommerce. Harness the power of commerce from every platform with our social commerce teams.

Our industry has always been the disruptor, the taste maker, the definition of timeless. We’ve even set innovation in our use of technology, materials, and been pragmatic of what is possible.

But now we are being disrupted – the consumer leaves feedback, maisons are “Direct To Consumer”, fashion shows are virtual. The red carpet, replaced with the sound of silence.

It’s time to move beyond one-way communication, one-way events, singular media placements, top-down social communications and globally irreverent creative.

Helios Media gets you the global, real-time insights and feedback for in-house creative teams, and provides a bundled services team standing by around the world to delight your audience.

Wherever they are, however they engage, on every touchpoint, and across every journey.